Bonus Codes

A bonus code in online poker is a special code that players can enter to receive promotional rewards like extra chips, deposit matches, freeroll entries, or rakeback offers. It’s a powerful marketing tool used to attract new players, retain existing ones, and promote special events or partnerships.

How Bonus Codes Work?

  1. Player Enters Code During signup, deposit, or from a “bonus” section, the player enters a bonus code (e.g., WELCOME100, BLACKFRIDAYBONUS).

  2. System Validates the Code The system checks if the code is:

    • Valid and not expired

    • Meant for that user type (new vs. existing)

    • Within usage limits (e.g., once per player)

    • Tied to specific conditions (like minimum deposit)

  3. Bonus is Credited or Locked Based on the offer:

    • Bonus chips are instantly credited to the player’s wallet

    • OR, bonus is locked until the player meets play-through/rake targets

  4. Tracking & Expiry Admins can track redemptions, total bonus paid out, and set expiry durations (e.g., “Bonus expires in 7 days if not used”).

Common Bonus Code Types in Poker

Code Type

Description

Signup Bonus

For new users, e.g., GET500 gives ₹500 on registration

Deposit Match

E.g., 100% bonus up to ₹2,000 on first deposit

Rakeback Bonus

Earn 20% rakeback if code RAKE20 is used

Freeroll Access

Code unlocks entry to a special tournament

Seasonal Offers

Tied to festivals, sports events, or weekly campaigns

Why It Matters?

Bonus codes are essential for:

  • User acquisition & retention

  • Incentivising deposits and gameplay

  • Tracking marketing campaigns performance

  • Segmented targeting (e.g., dormant users, high-value players)

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